DEAL EVALUATION AND OPTIMAL STRATEGY DURING CONTRACT NEGOTIATION
Scenario 1
Two companies enter into a collaboration in which one of the partners (Partner A) develops a product, and the second partner (Partner B) acquires product IP and pays rewards to the company for each successful phase in clinical trials. Partner B agrees to invest in marketing and manufacturing, and will pay tiered royalties to Partner A depending on the revenue stream.
Challenge
Define optimal negotiation strategy
Reallocate deal parameters optimally as a response to change in deal terms and outcomes of the collaboration
Scenario 2
Two companies enter into a collaboration in which one of the partners (Partner A) has a product in early phase development, and the second partner (Partner B) acquires and develops the product through clinical trials. If Partner A opts in after certain phase of clinical trials, profit will be shared as certain percentage of total revenue.
Challenge
Define optimal negotiation strategy
Reasonable compensation for both parties
Solution
ORBee Consulting offers a framework for optimal deal negotiation strategy and tuning parameters of the deal. Proposed framework will derive:
Favorable negotiation zones for each partner
Optimal negotiation strategy
Reasonable compensation as a percentage of each partner’s efforts and investments
Other customized metrics
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